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An online store for your clothing brand

Two designs made for clothing brands: Tole & Thread for everyday collections, and NOIR / ELEVEN for labels that release drops and lookbooks. Send us your products and we set up your store, your domain and your order flow.

  • Your own domain
  • Your customer data
  • 0% commission on your sales

Tole & Thread — Fashion & clothing

Made for clothing brands and fashion boutiques.

Choose a design

Two Designs for Your Clothing Brand

Tole & Thread

  • Colour swatches and sizes on every product
  • Size guides on product pages
  • Lookbooks on the homepage
  • Wishlist and order tracking
See the Full Design

NOIR / ELEVEN

  • Scheduled drops and capsule collections
  • Lookbooks with Shop the Look
  • Colour and size variants with size guides
  • Returns and exchanges from the order page
See the Full Design

4 steps

How It Works

From your Instagram page to your own store. Most stores are ready in about TODO days.

  1. Choose a Design

    Pick the one made for your kind of business.

  2. Send Us Your Products

    Instagram posts, a spreadsheet or plain photos. We do the typing.

  3. We Set It Up

    Your domain, pages and order flow.

  4. You Go Live

    Start taking orders on your own store.

Included

What You Get

Included with every store we set up.

  • A store design made for phones first
  • Your own .com or .com.np domain
  • Your product catalogue, set up for you
  • Cash on delivery at checkout
  • A dashboard for your orders, products and stock
  • Search-friendly pages
  • Training for you or your staff
  • Support in Nepali or English

We build and run your store. Sales still depend on your products, prices and marketing.

Made for Nepal

Built for How Nepal Sells

Set up for the way your customers already buy: cash on delivery, delivery charges for their area and addresses down to the ward.

  • Cash on Delivery at Checkout

    Customers choose cash on delivery and pay when the order arrives.

  • Made for Phones First

    Every design is built for a phone screen first, then scaled up for computers.

  • Delivery Charges by Zone

    Your own charge for each area, so customers see the full price before they order.

  • Addresses Down to the Ward

    Checkout takes Nepal addresses down to the ward and a landmark.

  • E-Commerce Act Details, Built In

    Your store’s footer shows the business details Nepal’s E-Commerce Act asks for, from registration and PAN/VAT to a grievance contact.

  • Pay Online with eSewaComing soon

    Coming soon: online payments paid straight into your own eSewa merchant account.

Why “Aafno”

It’s Yours. Really.

Aafno means “your own”. Your domain, your products and your customer list stay yours, even if you leave.

आफ्नो पसल, आफ्नै पहिचान

Your own shop, your own identity.
  • Your Domain Stays in Your Name

    Registered to you, not to us.

  • Export Your Products and Orders Any Time

    Your records, whenever you ask for them.

  • 0% Commission on Your Sales

    No hidden platform cut either.

  • Cancel Without Losing Your Data

    Your products, orders and domain go with you.

FAQ

Questions Shop Owners Ask

Something else on your mind? Ask us directly.

Do I need technical skills?
No. You send us your products as Instagram posts, a spreadsheet or plain photos, and we set up your store, your domain and your order flow.
Can I use my own domain?
Yes. Your store runs on your own .com or .com.np domain, and the domain stays in your name.
Who owns my store and data?
You do. Your domain stays in your name, you can export your products and orders any time, and you keep your data if you cancel.
Do you take a cut of my sales?
No. There’s 0% commission on your sales and no hidden platform cut.
How do payments reach me?
Cash on delivery payments are collected when the order arrives, so they come to you directly. Online payments with eSewa are coming soon; they will go straight to your own eSewa merchant account.
Can I update products myself?
Yes. Your store comes with a dashboard where you add and edit products, change prices and manage stock. We show you or your staff how to use it.
What if I only sell on Instagram now?
That’s fine. Send us your Instagram posts and we’ll turn them into product pages for your store.
What does a custom build include?
A custom build is for established brands: custom sections and page layouts, a connection to your billing or inventory system, and stores with more than one branch. Tell us what you need and we’ll quote for it.

Let’s Put Your Shop Online

Tell us what you sell. We’ll help you pick a design, and set up the rest.